Good Web Marketing Tools
This is a list of web marketing tools that SEO friends have recommended. I haven’t tried most of them yet, but wanted to store the list here so I can check them out when the need arises.
SEO Tools
Arelis IBP (Internet Business Promoter) - A great tool for competitor back link and on-page analysis. It automates the tracking of keyword rankings in search engines.
Web Position - I use this for tracking all my website keyword positions. You can track numerous websites - I was tracking 50+ at one point - and you can set up the SERP reports on a scheduler. It shows SERP position change over time … I was tracking years of SERP positions for individual keywords. I’d buy this for the reporting only …. the SEO advice/tips it gives is pretty useless…
PPC Tools
Efficient PPC - I prefer this tool over Speed PPC and own both. This software helps with the rapid deployment of pay per click campaigns and landing page creation. EfficientPPC allows you to use more tokens during your ppc campaign creation. It’s definitely worth every penny 10x…
Speed PPC - The original quick ppc campaign creation tool. You can’t go wrong although I prefer Efficient PPC because it’s easier to use and allows for more tokens.
PPC Rockstar’s tools. Here are more PPC tools.
Video Upload Tools
If you want to upload your video to YouTube and many other video sites, use one of these options:
- Tube Mogul - Free and works great - TubeMogul is a free service that provides a single point for deploying uploads to the top video sharing sites, and powerful analytics on who, what, and how videos are being viewed.
- Traffic Geyser - Most popular, works great, but not free
- HeySpread - Fee seems to be 10 cents per video
- Download software like videouploadpro and uploadvideopro
Article Submission Services
Submit Comfort offers web directory and article submission services for a fee. The submissions are done manually by people in India. I hear the services are good quality and value.
Article Marketer does not have the same quality as Submit Comfort, and I think their submissions are automated. Still, the fees are reasonable and can help quickly get your site listed.
Blog Reviews and Advertising Links
You can buy links to your site on blogs. These come in a variety of formats, but are often reviews
If you just want a link to your site, you might consider Text Link Ads. All of these services are the subject of scrutiny by Google, because they often involve links that pass pagerank to the advertiser. Thus, they can be viewed as services that sell pagerank.
Adsense Tool
If you have adsense or other advertising on your website, you can benefit from the valuable analytics and control offered by a tool like Open X, which used to be called PHP Ads New.